The Oppo Find X10 Pro Max is set to enter the European market at a much higher price than its predecessor and will compete directly with flagships like the iPhone 18 Pro Max and the Galaxy S27 Ultra.
According to ITNA quoting PhoneArena, based on the leaked potential prices, the 512 GB version of this phone will cost about €1799, which, with direct currency conversion, is roughly equivalent to $2012.
The base Find X10 will likely be offered at €1399 for the 256 GB version; a figure approximately equal to $1565. These prices represent a significant increase compared to the previous generation. The Find X9 was released in 2025 at €999, while the Find X9 Pro was priced at €1299.
Accordingly, the base price of the Find X10 has increased by about 40 percent. Of course, the new generation’s base version offers only half the storage of the previous generation; the Find X9 was offered in Europe with 512 GB of storage. The 512 GB Find X10, according to reports, will be priced at €1599, indicating an increase of about 60 percent compared to the previous generation’s base model.
The situation for the Find X10 Pro Max is even more striking. The price of this phone will be about €500 higher than the Find X9 Pro, representing an increase of nearly 40 percent. Such an increase has diminished Oppo flagship phones’ traditional advantage of offering high-end hardware at lower prices than Samsung and Apple.
However, Oppo has tried to justify the high price of the Find X10 Pro Max with a very powerful camera array. The phone is equipped with three 200-megapixel sensors on the rear. The main camera is a 200-megapixel sensor with a 1/1.3-inch size and optical image stabilization (OIS). The ultra-wide camera is also 200 megapixels and offers a 124-degree field of view. The 200-megapixel periscope telephoto camera also has 3x optical zoom.
By attaching the Hasselblad Teleconverter Kit to the periscope camera, optical zoom reaches 10x and digital zoom reaches 200x. The phone can also record video at 8K at 30 fps and 4K at 120 fps, and is equipped with a 50-megapixel front camera for selfies.
Despite these specifications, the high price of the Find X10 Pro Max could put it directly into price competition with Apple and Samsung’s expensive flagships - a market in which Oppo previously usually competed with lower prices.